Is that a luxury car…or a $20,000 sedan with a luxury badge? As traditional luxury brands continue to build more affordable cars, it gets harder to tell if a car is truly luxury…or just a close facsimile. Register your opinion about what luxury means to you…

1. Which of these vehicles would you consider to be a luxury car?

Acura TL
Audi A8
BMW 3 Series
BMW X3
Cadillac Escalade EXT
Cadillac SRX
Hummer H2
Infiniti G35
Jaguar X-Type
Mercedes-Benz C
Saab 9-5

2. In your opinion, at what price point does a car or truck become a “luxury” vehicle?

$25,000
$30,000
$35,000
$40,000
$50,000
$60,000
$70,000
Above $70,000

3. In your opinion, what is the truest “luxury” brand among the following?

Acura
Audi
BMW
Cadillac
Infiniti
Jaguar
Lexus
Lincoln
Mercedes-Benz
Saab
Volvo

4. In your opinion, what features or qualities tip a vehicle into the “luxury” category?

Luxury amenities: leather seats, loaded options, comfort, etc.
Style/design
Service
Price
Brand/model image (e.g., Cadillacs are luxury cars; Hyundai's aren’t luxury cars)

5. Are you male or female?

Male
Female

Thank you for your input!